Samara Parker

This Week's Best of Recruiting, Social Media, and HR Rants

July 23

I just entered an Instagram contest.I feel very mixed about it.Not because I don’t think contests are great, but because I work very hard at keeping my Instagram account lookin’ good. I do so by being extremely diligent with the content I post.I use select filters (almost always Walden, because I am a hipster, and a girl), only post my own pics, and try to stick to sharing images of attractive subjects, like farmer’s markets, my friend Monika, and shots of espresso with exceptional crema (told you I was a hipster!).I refrain from posting shots of me watching MMA, baseball, or the food I eat that is not attractive (i.e. nothing starring ground beef).This is because I believe that cohesive, well thought out content makes for a better so……Read More

Improve Your Recruiting with Facebook Hashtags

July 21

The world's favorite method of searching the internet has finally come to Facebook!No, not Google. Facebook is still partnered up with Bing, as Bing+ does not exist, so the search engine poses zero threat to FB's manhood network.I'm talking about that wonderfully useful little symbol, the hashtag.Google Plus' introduction of hashtags to their user interface seems to have lit a fire under the posteriors of our friends over at Facebook. They've rolled out hashtags in full force for all Facebook users, including those using mobile!Reception has been surprisingly warm and devoid of the backlash FB interface upgrades usually receive. We're all pretty happy about it here at Jobcast and so, it seems, is the rest of the social recruiti……Read More

Social Recruiting Slug Fest: Facebook vs. Buzzfeed, Entelo vs. Falcon and Recruiters vs. The World!

July 17

Everyone likes a good fight.Some of us prefer physical battles : boxing, MMA, shark vs. bear, whilst others prefer the more intellectual skirmishes : political debate, heated philosophical discussion, and Amanda Bynes vs. Everyone on Twitter.But I think we can all agree that a little conflict from time to time keeps things interesting, and, when handled properly, can even spur creativity and improvement.This is why some of the best reviews and blog posts out there pit one product or concept against another. Comparing and contrasting their best and worst features, practicality, and general usefulness.Today’s links are all about conflict, as it relates to social media of course, and to kick things off, I present to you:Entelo vs. Falc……Read More

No Summer Vacation for Team Facebook

July 15

This is ridiculous.Doesn’t Facebook know that summer is for lounging about, eating too many hotdogs, and watching summer league baseball?!? Apparently there’s no good baseball or highly processed meat-like foods available in Silicon Valley.That’s the only explanation I can think of for all of the changes and updates Facebook has been rolling out over the past month.Really guys, we are not amused! Well, at least I’m not.But, fear not. I have sacrificed a whole day’s worth of grilling salmon to bring you guys up to date on all that’s new in the world of Facebook and how it will affect your recruiting.Don’t worry; I’m not going to bore you with Victoria Harbourcats stats, or updates about my friends’ new dogs. I promise to on……Read More

Social Media CrossFit Style, What HR Really Does, and the Pros of Hiring the Recently Fired

July 10

I don't know about you, but I am seriously in love with the internet this week.This is mostly because my best friend just got a dog, so my Instagram feed is extra cute. But that's not all!Facebook Graph Search is rolling out, which is going to be amazing for Facebook recruiting (and internet stalking), Jobcast is offering 30 days of Premium, completely free, and there are a ton of cool links to love. It really can't get any better than that.Something I enjoy almost as much as the internet is weightlifting, which is what earned this article the number one spot in this week's Link Love. It's a surprisingly fascinating look at CrossFit's social media strategy. I'll give you a hint — it's even more intense than their notoriously brutal workouts.……Read More

Better Communication for Social Recruiting

July 8

I communicate for a living. I am communicating with you right now. And now. And now!But still, every single time I visit my doctor for a check-up, all of my communication skills go right out the window. I can barely manage to convey my age, let alone what ails me.I have always had the gift of the gab. It's what I credit for the success of my previous career in sales. I can pretty much talk to anyone about anything. Unless, of course, that person is wearing a white coat and a stethoscope.This is most likely due to the fact that doctors have always made me nervous. No matter how kind their eyes, or soft their bedside manner, I fear their authority and tongue depressors as much now as I did when I was a kid.So, whenever I ha……Read More

Improve Your Communication Skills with these Awesome Links

July 2

In the world of social media, if you can't communicate an idea, it's almost as though you don't even have one at all. Sad, but true.For anyone not blessed with the gift of gab, social media can be a tricky thing to navigate. You just can't attract viewers without engaging people, especially on networks like Facebook and Twitter.So, improving your communication skills is a great way to improve your social recruiting. And luckily, the web is abuzz with ways to make you a better communicator.From improving your sales pitch to simply writing better comments on blogs and forums — these links have you covered!Need another reason to chill on the couch and watch a movie? Well, according to HR Capitalist (Kris Dunn) you can l……Read More

How to Schedule your Job Posts for Effective Social Recruiting

July 1

Timing really is important.This is especially true when it comes to social media. In fact, other than open-heart surgery, I can think of no other instance in which timing is so crucial. Well, maybe Olympic track and field, or high speed car chases, or…Moving on.It’s not just the content of your post that determines how many views, shares, or likes that it gets. The timing matters too. Frequency, day of the week and time of day all play an important role in determining who sees the content you share. The same is true of your job posts.Your job posts are more effective if they are seen by more people. So, determining when your audience is most likely to be online and posting in that time-frame is a great way to improve your so……Read More

Recruiting Myths Debunked, Instagram Video, and Some Seriously Grumpy Beatles Fans!

June 26

It's LinkLove time!We've got some good ones for you this week, hopefully they'll brighten up the mid-week slump and keep you entertained until Friday. If not, you can always follow us on Twitter for more great links, witty quotes, and twit pics of our handsome CEOs. Our first link sets the bar very high. Which is something we've come to expect from Sharlyn over at HRBartender! This week she wrote about the importance of companies embracing mobile as a part of their corporate culture. Mobile optimization isn't the future — it's now!Speaking of the future, this cool Infographic puts the history of the internet into visual form. And in doing so, accomplishes two very important tasks: supplying us with interesting facts to……Read More

The Time to Get Social is Wednesday at 2:30 EST

June 24

What were you doing at 5 a.m. yesterday morning?Hopefully you were either in bed, fast asleep, or at a really, really amazing party.Hopefully you were not like me, and totally unable to sleep, hyped up on caffeine, surfing Instagram all night long. The worst.And all because I decided to schedule a coffee date/meeting for after dinner. Caffeine after three is never good for me (although it apparently makes me a better poet!), and neither is neglecting timing when it comes to your social media content.Scheduling is a key part of social strategy. Understanding what days of the week, what time/times of day, and how frequently to post content is fundamental to your success.It’s also a rather simple formula to master. Which is ……Read More

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Samara Parker

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