Jul 27
 
Social recruiting misconceptions debunked

Even though social recruiting has been with us for a while now and has been embraced by most recruiters, the strategies best practices still confusing to many professionals out there. And, thanks to a general lack of firsthand experience with social networks, misconceptions about social recruitment abound! Here are 6 common misconceptions about social recruiting – debunked and explained to help you avoid making mistakes that can hurt your talent brand. 1. Social recruiting is …

Jul 20
How Your Employer Brand Can Harm Your Talent Acquisition

Passive candidates make up three-quarters of global candidates making them an essential part of all recruitment strategies. Unfortunately for HR, these candidates are not checking job boards. But they are reading blogs, Tweeting, and checking their Facebook. And that is how these candidates find you. This is why HR pros believe that recruitment will become more and more like marketing in the coming years. And why “75% of global Talent Acquisition leaders say talent brand …

Jul 13
How To Analyze Your Competitor’s Social Recruiting Strategy

As the war for talent heats up, an increasing number of companies are turning to social recruiting. This means more competition for social recruiters everywhere. More competition for you! Do you know what your competitors are Tweeting? If not, then it’s time to find out! Your rivals are a prime source of information. Inspecting your competitors on social media helps you better understand your industry and gives you valuable insight into the behavior and interests …

Jul 6
The 5 Essentials of Building Your Brand on Social Media

Whether you want to hire new talent, sell products, or grow your audience… You need to focus on your brand because none of these things is possible if no one knows who you are! Your ability to generate any of these results is based on your brand. In an era where the average person spends so much of their time online, the best ways to build that brand is through social media. This is why …

Jul 1
Happy Canada Day from Jobcast

Happy Canada Day! Did you even know that it was Canada Day? I forgive you if you didn’t. Especially if you are not Canadian. Jobcast is a Canadian company, based out of Vancouver BC, so to honour our Canadian roots this week’s Link Love is all about Canada. To start, here’s an interesting fact for anyone looking for a job in our home and native land: Monday is the best day of the week to …

Jun 29
How to Launch Your Facebook Recruiting Strategy

Are you about to take the plunge and launch your social recruiting strategy? Do you want to reach the largest number of job seekers possible and promote your employer brand? Then Facebook is the perfect fit. Facebook is the most active social network, its Company Pages feature is great for employer branding, and the ability to add a Career Tab to your Page makes Facebook a top choice for social media recruitment. Launching your Facebook …

Jun 24
Woo Your Candidate: Content Marketing Advice from the Pros!

It’s always a bit of a struggle trying to figure out what you, our readers, want to read. Facebook tips, social recruiting news, stats… There are so many different topics that fit with our demographic (you!) But just because the topic fits, doesn’t mean that you’re actually interested in it. Statistically speaking you should be extremely interested in articles about recruiting for diversity and talent analytics. According to our view counts, those statistics are wrong! …

Jun 22
5 Success Factors for Social Recruiting

If you’re like the majority of HR professionals and recruiters that we meet, then you’ve recently taken on the task of social recruiting. In today’s candidate-driven market, more companies than ever have turned to social in order to broaden their candidate attraction strategy. Learning how to effectively and consistently attract qualified candidates via social media is the contemporary HR struggle. And the struggle is real! If you, like so many of the people that reach …

Jun 17
Candidate Experience: What Candidates Want & How to Give it to Them

Candidate experience should be a core consideration at every stage of the recruitment and hiring process. Social recruiting, mobile-friendly application, and video interviewing should enhance the candidate’s experience as well as the talent acquisition process. I’ve highlighted these three aspects of hiring because each of them speak to how today’s candidate wants to be recruited. 56% of candidates now turn to social media first when commencing their job search, 9 in 10 job seekers are …

Jun 15
Facebook Recruiting: 3 Things All Companies Should Do

There are over 1.44 billion monthly active users on Facebook, according to the social network’s first quarter 2015 earnings announcement. Facebook is now up to 936 million total daily active users and has 798 million mobile daily users! Facebook just keeps on growing as does the amount of hiring managers and recruiters turning to Facebook to reach candidates and share their job openings. Social recruiting is rapidly becoming an essential part of hiring strategy and …