Blog


November 19
Get-yer-social-on-11
When exactly did “viral” become a positive word? It still makes me think of the flu! But in the world of social media, everyone wants their creations to go viral. That’s why how-tos for creating viral videos, memes, blog posts and Tweets are so very popular. That’s why I am blogging about viral job postings! It’s to please the masses… otherwise I would be blogging about tea-cup kittens and the latest James Bond flic (it was pretty awesome, by the way).How do you make a job posting viral? HOW?!?!Well, first things first, you need to use the internet. No, not just streaming Dexter and reading drunk Nate Silver Tweets — not that those things aren’t important. You need to be on the internet, creating an presence, promoting y…Read More
November 14
links we love image v12
One of my favorite sayings of all time is:“The Plan is Stick to the Plan”When it comes to social recruiting, and social media in general, planning is usually referred to as strategy. This makes it sound way more professional and impressive, but, unfortunately, doesn’t make it any easier to do. Luckily for us, the internet exists! I have not broken it yet, although I have shaken my fist at it quite a bit.Here are some links to help you with your plans for world domination… and by world domination I, obviously, mean social recruiting. They’re pretty much the same thing, right?Links!This article is awesome. It gives you a solid plan to help you define and implement your social media goals, then track your return on investment (ROI). Seri…Read More
November 12
Hero facebook-sponsored-stories-better-than-waffles
Sponsored Stories are all the rage. But what are they?“Sponsored stories are messages coming from friends about them engaging with your Page, app or event that a business, organization or individual has paid to highlight so there’s a better chance people see them.”Weird fact about me and Facebook. Their sponsored stories have no effect on me. None at all. Nada.This has nothing to do with their effectiveness. Seriously. Click through rate (CTR) percentages for sponsored stories are crazy high.Nor their relevance to my life. I’m sure the stories popping up on my feed are well-tailored to my demographic (Mashables told me so). Data from Spruce Media shows that with sponsored stories, Facebook has been more succes…Read More
November 7
links we love image v12
We’re officially on a Facebook kick!I think writing these Link Loves is the best part of my job. Wait… I take that back, researching them is the best part of my job!I would never have found the Bit Rebels blog if not attempting to stay abreast of awesome links to love. If I had not found this blog I would never have read this line:“The Internet is not bad, it’s the way we use it sometimes that can be harmful to us”So wise.Though addressing a pretty serious topic (internet addiction) it got me thinking about a pretty non-serious one: super powers and the great responsibility that accompanies them. This, obviously, lead me to re-watch X-Men 3 whilst munching fancy chocolate. Pretty great Tuesday night, if I do say so myself. Tha…Read More
November 5
Hero facebook-ads-and-you
There is a lot of controversy over the effectiveness of Facebook ads for small business. Most of this controversy seems to be about its lack of effectiveness for hard sales, which is a problem, but only if we’re approaching Facebook as we would Amazon.com. Soooo… Let’s not and say we did, okay?Instead, let’s continue to view Facebook as a place to grow brand awareness, increase talent pools and nurture brand loyalty. Let’s see it as a place to create community, be social… as a social networking site. We know that Facebook ads do a great job of targeting specific demographics, increasing visibility and fostering relationships over time.If we look at Facebook ads as a way to accomplish these tasks, then there really isn’t m…Read More
October 31
links we love image v12
What a productive week so far. We unveiled our new website, cast a trillion jobs (hyperbole is a well respected literary device!) and I invented a new word. Actually several, but only “Pincruiting” is work-related. The rest were invented at the gym when I tried to do too many pull-ups and fell on my posterior chain.I hope all of your weeks are shaping up to be equally fruitful and far less painful than ours.Here are some links to inspire even greater productivity:Wunderlist! Where would I be without this awesome app? I have experimented with more list-making apps than I can count, but I just keep coming back to Wunderlist. It’s simple, intuitive and gorgeously designed. I can’t wait to see more from Wunderkinder.20 Uncon…Read More
October 29
Hero chasing-down-your-perfect-candidate-with-pinterest
So we’ve established that Pinterest is worthwhile as a recruiting tool. We’ve gone over how to create a presence on Pinterest. We’ve talked more than enough about every Pinners responsibility to post pictures of infographics and kittens. So let’s get down to brass tacks (is that not the best saying ever?!)How exactly do you actively find candidates on Pinterest?First things first: You’ll need to ask the question “Is active Pincruiting possible for the position I’m trying to fill”? For a lot of fields, the answer is no. Let’s use Taco Bell as an example. They have a huge recruiting presence on Pinterest, but are they using this site to actively searching for new line cooks, HR reps or managers? No. The boards they have are focused on …Read More
October 24
Jobcast Careers
It's that time again! Thanks to Google Currents, I had a really hard time choosing which links to post this week. There is just so much happening on the internet. I want to post all of it, but if I did then this blog feature would just be the internet! If content is king, then curation is queen, so I have whittled it down to five fantastic links for your viewing pleasure.Social Media Music Television: What Music Parodies Can Teach Us About Social Media Strategy. Who knew there was so much to be learned from comedy? Me, obviously! Oh and also the person who put this together. Quick Tips to Optimize your Linkedin profile. Because tips are better when they are quick. 10 Incredible Pinterest T-shirts! I want all of these. I can l…Read More
October 22
Hero get-pincruiting-its-a-word-because-i-say-its-a-word
There are way too many amazing tutorials about how to use Pinterest, and I would be kidding myself if I thought I could write a better one. I did think about making a vlog but then I would have to put on makeup and comb my hair! Not happening. So I will skip that topic all together and get right down what to we’re all really interested in : Recruiting.We already talked a bit about why Pinterest is a useful tool in the social recruiter’s arsenal. Just ask these huge companies that are already making Pinterest a priority to recruit and grow their brands: Taco Bell and General Electric.  On second thought, don’t ask them, they are way too busy being huge companies. These smaller businesses may be more useful examples: Carous…Read More
October 17
Hero wednesday-link-love-2
We have some good ones this week!Standing desks, using Instagram for business, 3 fundamentals of Facebook recruiting, new roles in HR and…Remember how we recently wrote about why we think Job Boards matter? Well, the Job Board Doctor one-upped us with some great advice on how NOT to run a Job Board. All of his tips are relevant to anyone working in HR and recruiting, but I’m especially fond of this one:“(Don’t) Fail to change: Ever visit a job board and think, ‘Man, that looks like the 1990s!’? I see sites like this every week!”Links!How to Not Make Money With a Job BoardAre You Using a Standing Desk?10 Creative Ways to Use Instagram for Business.The 3 Fundamentals of Recruiting on Facebook.These …Read More