Measure twice post once.
Except that you actually have to post more than once in order to effectively grow your employer brand… At least, that’s what most of the Infographics floating around on Pinterest say.
Moving on, and far away from that terrible analogy, today’s Link Love is all about metrics.
Every employer (and their cat) knows that metrics are super important when it comes to recruiting. Mostly thanks to Monday’s article explaining the importance of metrics for Facebook recruiting. You’re welcome. That article also gave some pretty solid advice about what metrics employers need to track, and how to best make use of the collected data. Double you’re welcome.
But, and I do not say this lightly, there are other worthwhile resources out there to help you better understand, track, and use your hiring metrics. Shocking! I know.
As much as I would like to ignore those other resources, so as to remain your sole source of information on all things Facebook recruiting, I couldn’t live with myself if I did that.
I link because I love!
So let’s get to it
Firstly, here’s a great (i.e. short) list of which hiring metrics to track, and why you need to track them. These metrics apply not just to finding more candidates, but also how to improve the future of your company culture through improved staffing.
Secondly, more metrics you should track! The first list is super short, so a few more won’t hurt — you’ll be fine. TLNT shares what data you should measure to make sure you’re hiring great people.
Thirdly, for those of you who want a more in-depth understanding of Facebook data tracking, AllFacebook explains the essentials of Facebook metrics.
Fourthly, there’s an app for that! Not for creating fourth links, but for tracking metrics. Kissmetrics can help you track all kinds of data, and they even have a specific service that works with Facebook analytics. They also put out an abundance of awesome Infographics. You simply can’t go wrong with more Infographics.
Fifthly (is that actually a word?), I think we can all agree, the content put out by LifeHacker is pretty darn great. Their guide to working harder, better, and faster is no exception. Especially this section on how to organize your data, because if you don’t organize the hiring and social media metrics you gather, you’ll never be able to put them to good use!
And put them to great use you shall, with link number six (because sixthly just sounds wrong): Heidi Cohen’s advice on how to assess and reassess your social media strategy to make it better.
We hope you enjoy these fantastic articles as much as we did. If you have any great tips about hiring metrics, let us know in the comments. We shall track that data and use it to provide you with even more great blog posts. Teamwork!