Social Recruiting

Mobilegeddon: How Social Can Save Your Mobile Recruiting

April 27

On April 21st Google changed its search algorithm in a major way. Google mobile search results will now rank mobile-friendly sites higher than non-mobile-friendly sites. About 38% of Enterprise level websites are negatively affected by this update and millions of sites will take a hit to their SEO. Why does Mobilegeddon matter for recruiting? 30% of all Google searches are employment related. (Source: The Muse) – Click to Tweet Mobile recruiting matters because your company’s site ranking will significantly affect job seekers’ ability to find your job posts. Most companies create their online job postings using an Applicant Tracking System, which makes the situation even more dire for recruitment. According to Mik……Read More

Mobilegeddon: Recruiting and Candidate Experience

April 22

Mobilegeddon is upon us! As of yesterday Google’s new algorithm of SEO annihilation will begin to affect mobile search results. How exactly will Mobilegeddon affect you? When you do a Google search on your phone the results will rank mobile-friendly sites. Which doesn’t really seem all that scary… Except that millions of sites will be impacted. More specifically Google will downgrade 38% of all enterprise websites over the coming weeks. This will shake up online recruitment in a major way. So, this week’s link love is all about understanding and preparing for Mobilegeddon.Google’s Mobile-Friendliness Test Plug your website into Google’s app to see if Mobilegeddon will affect you.#Mobilegeddon: Why Candidate……Read More

8 Social Recruiting Myths That Have to Go!

April 13

Social recruiting is no longer just a trend. The vast majority of recruiters (about 94 percent) use social media as a part of their recruitment strategy. Unfortunately, social recruitment myths are going just as strong! Even the sharpest of HR managers fall victim to many of these myths because of their limited experience with social media. Social media is a confusing beast even to the experts and at times it can be near impossible to separate the good information from the bad.Stay Professional At All Times Social recruiting is all about business, but social networks are about people. If your content and interactions are devoid of personality you won’t get the engagement that you need to succeed. Social recruiting is the per……Read More

7 Informative Infographics for Social Media Recruiting

March 25

Visual content gets more engagement on social media than any other type! Attach a video, photo, or illustration to your Tweet and you’ll up your chances of getting retweeted by 150%. Images also help us absorb information. In fact, our brain processes visuals 60 000 times faster than text. Perhaps this explains the rise of the infographic. Infographics have come to dominate online content marketing and social media. If you want an effective, engaging, and attractive way to convey a message, infographics are the perfect medium. Infographics are also a wonderful way for HR and recruiters to learn more about social media. Here are 7 social media infographics that you can use to improve your social recruitment strate……Read More

7 Social Recruitment Stats & How to Apply Them

March 23

We are very lucky to be living in an age where we have access to such a wealth of information.Big data is all around us and, when used wisely, it can enrich our lives and our work.When it comes to social recruitment, the information at our fingertips can help you navigate the vast world of social media in order to build effective strategies by better understanding the candidates that you wish to attract.We’ve poured over the latest research on social recruiting and job seekers to find the most salient data points to share with you, our readers. And, in case the numbers alone fail to inspire you, we’ve also including some insight as to how each one of these powerful statistics can help guide your social recruiting efforts.73% of……Read More

Why You Should Use Social Recruiting to Reach Women Candidates

March 9

It was International Women’s Day this past Sunday.I celebrated by going to see Focus starring Will Smith and eating a large tub of popcorn.This was not very feminist of me considering that this film does not even come close to passing the Bechdel test.To make up for this crime against my gender, today’s blog post is dedicated to women in the workforce, more specifically the importance of getting more women into the workforce.The case for hiring women is not just about equal rights. It is about doing better business. – Click to TweetIn the last decade, research has proved that there is a significant financial and strategic benefit to hiring and promoting more women.Here’s what the data shows:According to a study from ……Read More

7 Tips For Mastering Twitter #Recruiting

March 2

It may not be as massive as Facebook, but there’s no denying that Twitter is a fantastic social recruiting platform. Twitter has 250 million active users.Twitter ranks second after Facebook as job seekers favourite social network.45% of job seekers use Twitter as a major part of their job search.8 million Americans have found a job using Twitter.Numbers aside, Twitter is the only network out of the big three that allows you to directly engage with users that you don’t already have a relationship with. In fact, Twitter chats encourage and facilitate complete strangers to come together, connect, and engage in discussion on topics of mutual interest. Engaging on Twitter is also more casual and unobtrusive than a cold call or emai……Read More

Practical Talent Analytics for Data Backed HR

February 16

It’s hard to find anything in recruiting that has failed to live up to its potential more than recruiting metrics. – Dr. John Sullivan I think most HR experts would tend to agree. Considering how popular the sharing of HR related data points is on social media, the practical use of data in people management has been remarkably poor. Stats like 40% of work turnover is due to job stress, or 71% of American workers are disengaged at work are all over Twitter.Yet, according to research by Deloitte only about 4% of HR departments apply predictive analytics to their decision making process. Download the Bersin by Deloitte report to learn more about the state of talent analytics. Cloud based HR Tech developers are attempting……Read More

How to Work Better, Work Happier, and Get Along With Your Coworkers

February 11

Where do you work? Whenever I ask that questions what I really mean is, what is your workplace like? Not whether you work in an office downtown or in a truck… but whether you work surrounded by coworkers, alone in an office, in a group workspace, or in the comfort/discomfort of your own home. I am curious because I work remotely, and as much as flexible work is trendy and totally Gen Y, I do miss being surrounded by colleagues. I am also curious about what other people’s workplace interactions are like. Whether the environment is one of happy collaboration, all work all the time formality, or a festering den of resentment and gossip. Fascinating stuff!And, why his week’s link love is dedicated to the workpla……Read More

How HR Tech is Automating Your Hiring

February 9

Automation has developed beyond pushing job posts to online job boards and scanning resumes for key words. Complex HR tech can automate social recruitment, candidate outreach, employee referrals, and a multitude of other repetitive tasks, improving and simplifying the hiring process. From LinkedIn developing mechanized outreach systems to FedEx using an algorithm to determine culture fit, the automation of hiring is everywhere!From Weeding Out the Week to Finding the Best Originally, the algorithms designed to help HR sift through applicants was focused on excluding unqualified candidates rather then finding top talent. Today’s best HR tech is focused on finding qualified candidates. - Click to TweetZao, a……Read More

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