Blog


August 13
Hero google-glass-for-hr-tackling-all-that-big-data-and-boring-old-job-boards
This has been quite a week for the Jobcast team. Mostly because Ryan "Our Fearless Leader" St. Germaine hosted the first ever Jobcast sponsored webinar! Ryan shared his in-depth knowledge of passive recruiting live, to a huge turnout of recruiters and employers, hence the nickname. It was pretty awesome, if I do say so myself. And I do. We had such a great time working on this webinar that I'm sure we'll do more of them in the future. Which is pretty amazing when you think about it, as Ryan lives in Vancouver, I live in Holland (most of the time), and there were people in attendance from all over the place. Thank you technology! It's still amazing to me that connecting with people like this is even possible. Technol…Read More
August 12
Hero summertime-facebook-recruiting-goals
I don't know about you, but summer makes me lazy.It's hot, the beach is nice, it calls out to me saying “come sit on me, eat a bunch of nachos, then take a siesta… you know you want to!”That's why I think setting summertime goals is so important.Sure getting shredded for summer is all well and dandy, but you can't just let it all go as soon as the nice weather arrives!Setting some goals for your Facebook recruiting will keep you motivated to get things done, and act as a buffer against the beach's siren song.What kind of goals are we talking about? Well, that's up to you of course, but, because we are all rather bossy and think that we know best, the Jobcast team does have a perfect answer suggestion…Tighten up your co…Read More
August 7
Hero fixing-social-media-mistakes-theres-almost-an-app-for-that
Do you ever have one of those weeks where absolutely nothing works? "Nope, never have, never will" - Said, Nobody Ever! I am writing this on Tuesday, only one day into the week, and I've already had a Mailchimp disaster, broke a pair of headphones, and dropped a dumbbell on my foot (this actually happens to me pretty regularly, but still!) The broken headphones and slightly damaged toes are pretty easy to recover from, but Mailchimp mistakes, like diamonds, are forever! If you subscribe to our newsletter, we are very sorry [Insert Name Here], merge tags are finicky beasts! So what better topic to cover in today's Link Love than social media blunders! Everyone makes mistakes. It's the choices you make in trying to…Read More
August 3
Hero how-to-make-recruiting-with-facebook-ads-even-more-awesome
Targeted Facebook Ads are one of the best ways to reach passive candidates.Passive candidates make up about 86% of the US workforce (United States Labour Bureau). These candidates are NOT on job boards, simply because they are not looking for work, but EVERYBODY is on Facebook. This is what makes Facebook such an awesome recruiting tool. In fact, we've found that Facebook ads can often mean the difference between zero applications and a landslide of quality applications.We've already written a step-by-step tutorial on how to use Facebook Ads for recruiting, but we thought we'd share a few simple ways that you can make your ads even more effective.How to get the most out of your Facebook Ads cam…Read More
July 30
links we love image v12
I am woman, hear me roar.Okay… so I don't actually roar, although I do heckle pretty loudly at baseball games, if that counts for anything? (and believe me, it does).Luckily for me, and you, there are lots of fantastic women roaring HR advice, employer branding tips, and social recruiting know-how from the rafters, so no one has to suffer my attempts at creating Facebook-themed musical covers of old baseball chants.This week the women of social recruiting have been especially prolific. So much so, that without even realizing it, every article we've chosen to feature in this week's Link Love was inspired by women in the industry, or written by a female blogger.How cool is that?!Our first featured article, Saving Sandcastles: …Read More
July 29
Hero 4-awesome-tools-to-make-your-facebook-recruiting-more-effective
The internet is a magical place. A place where you can find videos of cute animals you never knew existed, recipes that probably never should have been invented, and “fool proof” health plans to help you recover from said recipes in 7 days without diet OR exercise.Magical!The internet is also host to lots of useful stuff like email, Google calendar, and informative blogs about recruiting written by geniuses.When it comes to recruiting, the web has provided employers with one of the most useful services ever invented: Facebook. Not only that, but there are a wealth of amazing new tools and resources available online that can make your Facebook recruiting and employer branding easier, more effective, and less time cons…Read More
July 23
Jobcast Careers
I just entered an Instagram contest.I feel very mixed about it.Not because I don’t think contests are great, but because I work very hard at keeping my Instagram account lookin’ good. I do so by being extremely diligent with the content I post.I use select filters (almost always Walden, because I am a hipster, and a girl), only post my own pics, and try to stick to sharing images of attractive subjects, like farmer’s markets, my friend Monika, and shots of espresso with exceptional crema (told you I was a hipster!).I refrain from posting shots of me watching MMA, baseball, or the food I eat that is not attractive (i.e. nothing starring ground beef).This is because I believe that cohesive, well thought out content makes for a better so…Read More
July 21
Hero improve-your-recruiting-with-facebook-hashtags
The world's favorite method of searching the internet has finally come to Facebook!No, not Google. Facebook is still partnered up with Bing, as Bing+ does not exist, so the search engine poses zero threat to FB's manhood network.I'm talking about that wonderfully useful little symbol, the hashtag.Google Plus' introduction of hashtags to their user interface seems to have lit a fire under the posteriors of our friends over at Facebook. They've rolled out hashtags in full force for all Facebook users, including those using mobile!Reception has been surprisingly warm and devoid of the backlash FB interface upgrades usually receive. We're all pretty happy about it here at Jobcast and so, it seems, is the rest of the social recruiti…Read More
July 17
Hero social-recruiting-slug-fest-facebook-vs-buzzfeed-entelo-vs-falcon-and-recruiters-vs-the-world
Everyone likes a good fight.Some of us prefer physical battles : boxing, MMA, shark vs. bear, whilst others prefer the more intellectual skirmishes : political debate, heated philosophical discussion, and Amanda Bynes vs. Everyone on Twitter.But I think we can all agree that a little conflict from time to time keeps things interesting, and, when handled properly, can even spur creativity and improvement.This is why some of the best reviews and blog posts out there pit one product or concept against another. Comparing and contrasting their best and worst features, practicality, and general usefulness.Today’s links are all about conflict, as it relates to social media of course, and to kick things off, I present to you:Entelo vs. Falc…Read More
July 15
Hero no-summer-vacation-for-team-facebook
This is ridiculous.Doesn’t Facebook know that summer is for lounging about, eating too many hotdogs, and watching summer league baseball?!? Apparently there’s no good baseball or highly processed meat-like foods available in Silicon Valley.That’s the only explanation I can think of for all of the changes and updates Facebook has been rolling out over the past month.Really guys, we are not amused! Well, at least I’m not.But, fear not. I have sacrificed a whole day’s worth of grilling salmon to bring you guys up to date on all that’s new in the world of Facebook and how it will affect your recruiting.Don’t worry; I’m not going to bore you with Victoria Harbourcats stats, or updates about my friends’ new dogs. I promise to on…Read More