Blog

Personality Traits, Recruiting Apps, and Happiness

July 23

Personality tests fascinate me. I’m not talking the ever popular Buzzfeed what celebrity baby are you type quizzes here, although occasionally even those prove hard to resist! Nope, I am referring to those tests that claim to give you all of the information you need to choose your perfect career, make people like you, and just generally become more successful at life.So I couldn’t help but click when Trish from HR Ringleader posted an article begging the question: How Valuable are Personality Tests?Like Trish, I am also torn on the subject, and like Trish, I was curious enough to take the “Fascination Advantage” assessment that inspired her article.You can get a free promo code to checkout the test (it’s pretty short) at Jennif……Read More

Smarter Social Recruiting Through Collaboration

July 21

Historically, when humans began to collaborate and work together, a fundamental shift happened. A shift that prioritized intelligence over forceful competition. Cool huh?Thank you Discovery Channel!The importance of intelligence in today’s society is undeniable. We all strive to be more intelligent in all aspects of our lives. We want to work smart, live smart, and even exercise smart!“Cooperation leads to intelligence.” – Click to Tweet Jennifer Viegas, Discovery NewsWe also want to be smart with our use of social media. So, doesn’t it make sense to apply this idea, that cooperation leads to intelligence, to our social strategy?Instead of arguing about which social network is the best, pitting Twitter against Facebook, yellin……Read More

Is Your Culture Flexible? Is Poor Engagement Hurting Your Bottom Line? Was Wolverine a Bad Hire?

July 16

We are halfway through the work week, well into summer, and, I don’t know about you, but I’m ready for a reading break!I know it’s time to kick my feet up, grab a coffee, and pull out ye old iPad whenever I start getting super excited by headlines like “How Flexible Work Culture Can Make Business More Social”… Not that it’s a boring headline, but it’s no “Bat Boy cheats on Lobster Girl with her reptilian sister,” if you know what I mean?!But, without fail, come Wednesday morning I need to know all about how a talent hungry business wouldn’t consider an incredibly skilled and talented candidate, living in London – one of the world’s best cities in which to build a career because she needed a small degree of flexibility.If yo……Read More

How to Add Admins to Your Facebook Page

July 14

Two heads are better than one!This is even more true when it comes to social networking because those two heads will bring with them all of their Facebook, Twitter, and LinkedIn connections… So it is actually more like hundreds and hundreds of heads floating along the series of tubes that is the internet, just a lot less creepy.I’ve been working with a new Jobcaster who is extremely socially savvy. She has been building a social media strategy for her company. She reached out to me because she wanted to know if it was possible to automatically share the jobs she posts with Jobcast to more than one LinkedIn profile. I told her yes of course, showed her how, and she was off to the races. Easy peasy! But this transaction ……Read More

Risky Hires, ATS Woes, and Icebergs

July 9

The internet is just bursting with fantastic content this week!From slick new apps, to recruitment basics revisited, to triangular infographics: this link love’s got it all!On Hiring, Recruitment, and HRThere’s a new report out from ADP’s Recruitment Quotient: Raising Your Talent IQ You do have to give them some of your personal info, but it’s worth it for graphs like this one:How is your ATS effecting your candidate’s experience? According to Andrew O’Brien’s article: Are Recruiters Taking the Wrong Approach to Applicant Tracking, not so good! “Just 16% of candidates think existing applicant tracking processes ‘work well.’” – Click to TweetMaybe it’s time to try something new? Like an app. Perhaps even an app that let’s you……Read More

The Three Most Important Facebook Insights for Recruitment

July 7

I was planning on putting together a post explaining the basics of Facebook Insights, but realized, it’s already been done.In fact it’s been done really well…Here: How to Use the New Facebook InsightsHere: What You Need to Know About Facebook’s New Insights and AnalyticsAnd here: The New Facebook Insights: What’s New, What’s Awesome and What SucksInstead we thought we’d share our strategy for effectively using Facebook Insights without falling asleep on your keyboard (especially important these days, due to the advent of treadmill desks). Facebook Insights: Totally essential to social recruiting and about as exciting as watching Dora the Explorer for the tenth time in one day!That’s why our Facebook Insight……Read More

Evergreen Jobs, Community Building, and FEEP

July 2

Hello and welcome to the first Link Love for July.It is going to be hot hot hot… Okay… Not really, but we do have some sizzling articles to share!If this blog post was actually that hot, then it would be NSFW. If this blog was NSFW, then you would have to read it outside of office hours which would cut into your time in the sun. Now that we’ve explained the lack of bikini clad HR pros and muscle bound recruiter dudes, it’s time for the links:“To win in the marketplace…you must first learn what makes your employees want to be in your workplace.”This quote is from a Switch and Shift article called The Employee Trinity: Engaged, Happy and Motivated, by Shauna Sexsmith. In the article she explains how to get the most fro……Read More

The Anatomy of a Facebook Business Page

June 30

Delving into the world of Facebook terminology is befuddling!Everyone, Facebook included, has a different way to refer to Facebook Page features and functionalities. This can make creating tutorials on the subject pretty challenging, but we promised in last week’s blog post that we would explain how to navigate Facebook Business Pages.. and we always keep our promises!The Anatomy of a Facebook PageTop/Admin Navigation BarFacebook calls a lot of different layout features “navigation bars”.This can be extremely confusing when trying to explain how to use the social network to new users. A bar, in web design speak, generally refers to a grouping of information contained within a single line across a web page. The ……Read More

Video Recruiting Like a Pro

June 25

Engagement is one of the pillars of effective social recruiting.Likes, comments, and shares are the best way for you to get more eyes on your jobs, because much like with referrals, when your job post reaches potential candidates through these actions they are imbued with social proof.If a friend shares a job posting to your Facebook Page, even if they have no connection to the employer, it still seems more trustworthy than if it was sent by a random recruiter.Encouraging this kind of sharing from your fan base is difficult. They have friends’ engagement status updates to Like, news of Kim Kardashian’s latest adventures to comment on, and their latest Spotify playlist to share.In order to engage them, you must understand……Read More

How to Set Up a Facebook Page for Your Business

June 23

The Jobcast blog has tons of articles explaining why Facebook is great for recruiting, how to use Facebook to reach candidates, and how to build an employer brand on Facebook. What we haven’t written about is the most basic step for getting started with Facebook recruiting: creating a Facebook Page for your company. This may be old hat for many of you, but we get tons of emails from employers who want to start social recruiting, but don’t have a Facebook Page yet, or a Twitter account, or even a LinkedIn Profile. We always walk these employers through the steps to setting up a Page, starting the process of employer branding, and building a fan base. But, for every email we receive, I’m sure that there are ten em……Read More

Jobcast is a powerful hiring app that engages candidates from your Facebook Page

Install for free

Blog

Categories