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Posted by
January 29, 2014

Getting back to basics is always a good idea.

Crisp white shirts, steak and potatoes, Facebook recruiting… You simply can’t go wrong!

We recently published a blog post about why Facebook trumps print media for recruiting. In that article we also went over how no matter which medium you choose to employ, when it comes to an effective hiring campaign the basic tenants of effective recruiting remain the same.

It’s just that when it comes to recruiting, Facebook has the best return on investment!

But, that is only true if you make sure to incorporate the essential best practices of Facebook recruiting.

So, in this link love we have 5 great articles on the basics of Facebook recruiting:

In this article, John Sumser shares 3 fundamentals of recruiting on Facebook. The advice he presents is so simple, but often overlooked.

Another aspect of social recruiting that is often overlooked it etiquette. Actually, I don’t know about you, but it seems that etiquette is all too often overlooked in all aspects of life! Well, this Infographic has 19 Facebook etiquette rules for business, with advice from some of the best social media experts on the internet.

Once you have the fundamentals and etiquette down, it’s time to get some fans! You must develop your employer brand, and gain a following to get your content seen by Facebook users. The always awesome Amy Porterfield explains how to attract more Facebook fans to your Page.

Reach is one of those terms you often hear associated when discussing recruiting. Reach is one of the most important aspects of any recruiting strategy, but it’s also one of the most difficult to master. When it comes to Facebook, reach is basically how many users end up seeing the content you share. This article by Scott Ayres gives you an incredible step-by-step guide to improving Page reach on Facebook.  Scott’s guide is a must read!

We saved the best for last: a detailed guide on how to choose which Facebook Ad is right for you, and how much you should spend on Facebook ads. Facebook Ads are hands down the best tool in the social recruiting tool-belt, let this article be your instruction manual!

PS

You can also download our white paper to learn how to attract candidates with Facebook.

Happy social recruiting!